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Education Image Ad Series for St. Olaf College
The ad series for St. Olaf College in Northfield, Minnesota, profiles well-rounded, academically high-achieving students. Each ad highlights a student and his or her balance of academics and arts, athletics or other activities. Elizabeth Child was the writer on these two ads. Amber Kidder in marketing communications at St. Olaf was the art director. Get in The Game! St. Olaf Athletics and
Recreation This 44-page booklet is unique in highlighting not just athletics, but also recreation. Elizabeth Child was the editor and a primary writer. Amber Kidder in marketing communications at St. Olaf College was the art director. Download pdf (516 KB) Discover St. Olaf College This 74-page view book is an overview of college life for prospective students. Other than the website, it offers the most comprehensive view of the college including academics, campus life, athletics, the church affiliation and connections to careers. In focus groups, many high school students said it was among the best college view books they’d seen. Elizabeth Child co-edited and wrote the book with Amy Gage, marketing director for St. Olaf. Amber Kidder at St. Olaf was the art director. The view book will be reprinted for the 2007-08 academic year. Download pdf (632 KB) Get to Know St. Olaf
Get to Know St. Olaf is a “mini” viewbook introducing high school students to St. Olaf College early in the admissions cycle. It features an interactive slide telling facts about a college student’s St. Olaf experience The Humanities faculty booklet
The Humanities faculty booklet isn’t a catalog about the Humanities. It’s one of five booklets about fields of study at St. Olaf College that tell engaging stories about the students, faculty and programs to give high school students a feel for academic life. Faces of St. Olaf
Once students are accepted to college, can you tip the tables to get them to say yes to your college? This piece houses an acceptance letter and introduces students to the Faces of St. Olaf. Students and faculty were asked to finish thoughts posed by Elizabeth Child and Company including: Three things I can’t live without, favorite cereal, big myth about being a professor, my road not taken. Art on Wheels Article in St. Olaf Magazine
St. Olaf alum David Carp stayed true to a childhood dream and became a car designer for BMW in Germany, writes Elizabeth Child in St. Olaf Magazine. His art and language studies helped get him there. All in the FamilyArticle in St. Olaf Magazine
A series of articles by Child in St. Olaf Magazine depict a family of phy. ed. faculty, coaches and teammates. A cover story, All in the Family shows the play-together-stay-together adage is true. St. Olaf Guide to Financial Aid and Scholarships
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